Senior BI Manager (China Mainland)
Athletic Greens, China

Built around our mission, we started AG more than a decade ago as a way to bring comprehensive and convenient daily nutrition to just about everybody. Originators of the Essentialist Nutrition movement, our philosophy is to focus on a very small number of products based on what the latest science indicates is essential to human health.

AG1 is made from the highest quality ingredients, in accordance with the strictest standards and obsessively improved based on the latest science. 75 vitamins, minerals, and whole-food sourced nutrients in one convenient daily serving. Optimized for athletes, life-letes, and everyone in between. Vegan, Paleo, and Keto-friendly. One scoop or travel packet, 8 ounces of water. Every day. That's it.

AG China is a fast-growing company aiming to provide foundational nutrition to our consumers. Now AG operates mainly in online DTC channels including WeChat mini-program, Tmall CBEC, JD, Tiktok and other social platforms in the future.

Our mission is to empower people to take ownership of their health.

To make AG business successful, we are obsessed with creating a sustainable relationship with our customers to increase their product love and user experience. So, this position will contribute to building a data-driven business model with solid data foundation as well as business insight capability.

Based on the roadmap, the short-term objective is to optimize BI dashboard to better fit business needs, increase the efficiency and automation of customer lifetime value, prospect quality to give holistic business understanding and early warning.

The mid-term objectives include automating mechanism to shortlist winning messaging, optimizing spending allocation along decision journey, creating forecast model to guide consumer caring strategy and investment

There is opportunity for her/ him to make a real business impact through big data analytics, data science and new digital tools to drive engagement and consumer value.

• Track amp; visualize CRM amp; Finance KPIs to closely monitor trends amp; early sign of business opportunities / challenge
• Pro-actively involve in daily business to generate new data brief amp; analysis angles
• Translate member behavior and insights into actionable recommendation to continuously improve LTV amp; efficiency
• Develop mechanism to monitor in-market performance of different approaches, investment mix, offering structure to provide optimal solution for customer happiness and loyalty
• Data governance and build cross-team’s capability of data usage, privacy protection

• Follow digital technologies and trends to identify new Martec and AI capability

• 7 years working experience in CRM data/ analytics/ insight territory including consumer database management and deep-dive, data visualization, LTV measurement etc.
• Real business partnership and good interpersonal skills, capability to interpret and address business question using various analytics tools and data dimensions
• Hands-on experience in centralizing multiple data source including CRM, transaction, finance amp; inventory into one datahub
• Knowledge of in-house and EC 3rd CRM business application
• Result driven and ability to decompose complicated business request into simple solutions
• Self-motivated and ready to challenge the status-quo
• Fluent in spoken and written English to work with oversea partner independently
• Well organized, desire to embrace healthy and energetic lifestyle
• Bachelor’s degree or plus, preferred major in statistics, MIS
• Have know-how on database and typical BI tool such as SQL, powerBI/ Tableau / /
• Experience in statistics software such as SPSS will be plus

• A 100% remote working environment, which has been implemented from day one.
• An immensely strong company culture that is enforced through the hiring process ensures values alignment and a highly collaborative team.
• A mission-driven approach to each and everything that we do, with an overall goal to significantly improve our customer's health and wellness.
• A monthly fitness class credit to support you on your health and fitness journey.
• Paid holidays and an unlimited vacation policy to ensure you have a healthy work-life balance.
• The opportunity to work with passionate, high-growth, business-minded colleagues who bring their all to the Athletic Greens mission each and every day.
• A brand new company laptop and a generous home-office budget so you can work your best.

Job Rewards and Benefits